Founded in 1954, Arnold Clark has grown to become the UK’s leading independently owned car retailer, operating a network of over 200 branches nationwide. The company’s core business has evolved from selling cars (over 300,000 a year) to offering a comprehensive end-to-end service, including vehicle servicing, financing and fleet management.

As part of their commitment to sustainability and customer convenience, they have successfully rolled out their own ultra-rapid charging network – Arnold Clark Charge. This network is available to Arnold Clark customers, as well as the wider public. Arnold Clark customers can book charging sessions at a time that suits them, the wider public, can start a charge session easily via contactless payment or roaming partners including Octopus, Zapmap, and Allstar. Further integrations are already in the pipeline.

the Challenge:

There were several considerations when setting up Arnold Clark Charge:

Customer-Centric Features - To deliver a seamless experience, Arnold Clark required a bespoke solution to fully integrate with their dedicated Arnold Clark mobile app. The app, already used by customers for various purposes, also needed to support booking charging sessions to guarantee charger availability at a convenient time.
Ultra-Rapid Charger Rollout - With plans to install 500 Kempower ultra-rapid DC chargers as part of a £30 million investment, Arnold Clark needed a future-proof charge point management system capable of handling over 100 hubs whilst ensuring uptime and reliability.
Complex Pricing Structures - A multi-tariff pricing model was essential to offer preferential rates for customers and encourage more footfall. This required a flexible software solution to integrate seamlessly with Arnold Clark’s existing systems.

the solution:

Arnold Clark partnered with Fuuse to design and implement a tailored EV charging solution. Key elements of the collaboration included:

Software integration

Fuuse integrated its platform with Arnold Clark’s existing mobile app using API feeds. This allowed drivers to book a charger at an Arnold Clark site, seamlessly initiate a charging session and enjoy a straightforward user experience.

Customer App Launch

Arnold Clark’s customer app now empowers users with seamless access to its charging network, reflecting the company’s commitment to customer convenience.

Multi-Tariff Capability

Fuuse enabled a flexible multi-tariff pricing model, supporting customer-specific rates and tiered pricing options, ensuring a competitive charging rate. The platform also enables public-facing payment methods, including contactless and roaming. Through roaming partners such as Octopus, Zapmap, and Allstar, Arnold Clark can extend the reach of its charging network while simultaneously promoting and strengthening the Arnold Clark brand to a wider audience.

Charger Rollout Support

Fuuse began by migrating all Arnold Clark’s depot chargers from multiple manufacturers. Next was the main installation of the Kempower DC ultra-rapid chargers, whereby Fuuse project managers worked with Arnold Clark to ensure a smooth rollout. Charging hubs are now live across the country with more sites being rolled out through 2025.

THE RESULTS:

The partnership has already delivered results:

Network Expansion: The network currently includes over 360 connectors and continues to grow towards the goal of 1,000 ultra-rapid connectors.

Improved Customer Experience: Exclusive booking and charging features ensure an unparalleled experience for Arnold Clark customers.

Sustainability Leadership: By implementing an innovative and scalable solution, Arnold Clark is reinforcing its reputation as a leader in sustainable transportation.

“When we first discussed launching Arnold Clark Charge, our UK-wide EV charging network, we knew we needed more than just chargers. We needed a solution that put our customers first, integrated seamlessly with our app, and could scale to meet the demands of the future. Partnering with Fuuse has allowed us to achieve exactly that. From flexible pricing and app integration to the rollout of hundreds of ultra-rapid chargers across the UK, this collaboration has transformed how our customers experience EV charging.”

Jamie Green
Head of Arnold Clark Charge

The Fuuse Platform

Fuuse platform to see how you could make the most out of your chargers.

Tailor your Fuuse Platform to get the most out of your EV chargers by restricting access, setting opening times, and managing multiple tariffs.

The Fuuse EV Driver App allows drivers to discover compatible chargers, and easily charge, pay, and track the progress of their charging sessions in-app and through push notifications.